Aug 8

Product Newsletter Template

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Product Newsletters are featured in the Stakeholder Management Essentials course.

Product Newsletter Template

Product Newsletters are a great way to keep the wider organization informed. As the name suggests, they're often internal newsletters that broadcast what's been happing in the product org. 

Typically sent no more frequently than once a month, Product Newsletters are a great format as you can include images, gif and videos. It's also a great way to include additional information such as customer interviews, discovery work, early prototypes, etc. This helps with transparency and is a great way to communicate changes in the product across the organization. 

You can also do Product Newsletter externally to customers, partners, etc. however most orgnizations I've seen use it primarily as a internal communication tool.

The below is a Product Newsletter template that I've used at several companies now. Feel free to adapt it to your context.

Product Newsletter Template

đź“Ł [month] Product Newsletter

Hi all,


[brief intro often written by the product leader (e.g. CPO, Directer of Product, Group PM, etc)]


This month has been a jammed packed month for the Product Teams....


[Product Team 1]

Key activities

This is a general introduction to cover the key activities the team had done this month.


Wins

What were the wins from this week, if any?


What's new in the product?

Provide an update, screenshots or even a demo video on the key changes that have been made to the product this month. 


Challenges

What were the key challenges or issues from this week that we're facing, if any?


What’s ahead?

What are we planning on doing next?


[Product Team 2]

Key activities

This is a general introduction to cover the key activities the team had done this month.


Wins

What were the wins from this week, if any?


What's new in the product?

Provide an update, screenshots or even a demo video on the key changes that have been made to the product this month. 


Challenges

What were the key challenges or issues from this week that we're facing, if any?


What’s ahead?

What are we planning on doing next?

[Product Team 3]

Key activities

This is a general introduction to cover the key activities the team had done this month.


Wins

What were the wins from this week, if any?


What's new in the product?

Provide an update, screenshots or even a demo video on the key changes that have been made to the product this month. 


Challenges

What were the key challenges or issues from this week that we're facing, if any?


What’s ahead?

What are we planning on doing next?

[Product Team....X]

Key activities

This is a general introduction to cover the key activities the team had done this month.


Wins

What were the wins from this week, if any?


What's new in the product?

Provide an update, screenshots or even a demo video on the key changes that have been made to the product this month. 


Challenges

What were the key challenges or issues from this week that we're facing, if any?


What’s ahead?

What are we planning on doing next?

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