Stakeholder Journals are a comprehensive way of documenting and understanding your stakeholders.
Typically used at the start when doing research / trying to understand new stakeholders deeply, a Stakeholder Journal can be a great way to document what you learn about your stakeholders.
Stakeholder |
Type |
Engagement Type |
Frequency |
Motivations |
Concerns |
Goals |
People they Trust |
Notes |
Stakeholder A |
Direct Stakeholder |
Product Update Forum |
Monthly |
External Messaging |
Worried about timing of the launch date |
Go-to-market Campagin |
Stakeholder B |
|
Stakeholder B |
Core Stakeholder |
1:1 |
Weekly |
|
|
|
|
|
.... |
..... |
|
|
|
|
|
|
|